Denver Pain Management Clinic Audit Scorecard

Denver Pain Management Clinic owns its core local commercial intent: it ranks position 1 for "denver pain management" (880 monthly searches), "denver pain management clinics" (590), and "pain clinics in denver colorado" (590), with five additional position 1 placements and 30 keywords inside Google's top 10. The domain shows a clean spam profile (spam score 7), a referring domain base of 237 with two .edu links, and an on-page technical score of 91.12/100. However, the site is bleeding ranking surface area: 243 keywords were lost versus 167 newly gained in the most recent measurement window, traffic is split between the high-intent local commercial cluster (small) and a sprawling national informational footprint around essential oils for pain (large but low conversion), and three Core Web Vitals signals are failing in the field (LCP 3.996s, CLS 0.266, render-blocking resources present). There is no Schema.org markup detected, only one Google Business style canonical, and no Local Business or Medical Clinic structured data, leaving substantial map pack and AI overview surface unclaimed. Quick wins concentrate in tightening on-page topic targeting for "metro denver pain management" (position 3, 210 vol), recapturing the high-volume essential-oils cluster with proper schema and freshness, and fixing CLS and LCP via image and stylesheet handling before the next Google update.