Client
Group6 SEO Audit
https://group6inc.com/
Audited 2026-05-30Overall 112Mode Master
Action Plan

Group6 Remediation Roadmap

Prioritized cards styled from the mosaic dashboard action page, populated only with action items parsed from AUDIT.md.

High Priority
5 actions
Medium Priority
5 actions
Low Priority
14 actions

High Priority

5 actions
1

Add image `alt` and `title` attributes across the homepage and the blog template. This is the only consistently failing on-page check on `instant_pages` and is the cheapest fix in

Medium
Effort: Not specifiedStatus: Proposed
2

Replace the placeholder OG image (currently `default-rank-math-og-image.jpg`) with a branded Group6 OG card per template (homepage, service pages, case studies, blog)

Medium
Effort: Not specifiedStatus: Proposed
3

Add Organization, LocalBusiness (per office), and WebSite (with SearchAction) JSON-LD to the homepage. The on-page audit reports `has_micromarkup: false`

Medium
Effort: Not specifiedStatus: Proposed
4

Add Article + FAQPage schema to the seven blog URLs feeding the quick-win list

Medium
Effort: Not specifiedStatus: Proposed
5

Resolve the small set of `https_to_http_links` (likely partner credits in the footer); change protocol or `rel=noopener` and switch to HTTPS where the partner supports it

Medium
Effort: Not specifiedStatus: Proposed

Medium Priority

5 actions
1

Identify the iframe flagged by the `frame: true` check and decide whether the embedded resource still needs to load on the homepage (cost: render-blocking + an additional third-par

Medium
Effort: Not specifiedStatus: Proposed
2

Move from the Rank Math default OG image to a templated OG generator (one branded card per page type) to lift social CTR

Medium
Effort: Not specifiedStatus: Proposed
3

Build a `/locations/` parent and per-city pages (Rutland, Manchester, Burlington, Brattleboro, Stowe, Bennington) following the existing service-template pattern. Each page wraps t

Medium
Effort: Not specifiedStatus: Proposed
4

Create one new editorial cluster of 4 posts targeting "vermont web design", "vermont web developer", "vermont web hosting", and "vermont seo agency", each internal-linking to its m

Medium
Effort: Not specifiedStatus: Proposed
5

Republish the high-rank blog cluster (`seo-how-to-optimize-your-website`, `web-design-vs-ux-design`, `14-key-elements-of-effective-web-design`) with the 2026 publish date, refreshe

High
Effort: Not specifiedStatus: Proposed

Low Priority

14 actions
1

Add a sitewide footer CTA that internal-links the homepage to `/service/managed-website-hosting/` and `/service/brand-identity-design/` to push internal link equity to the two unde

Medium
Effort: Not specifiedStatus: Proposed
2

Refresh portfolio-footer anchors as described in section 6 (the highest-leverage move)

High
Effort: Not specifiedStatus: Proposed
3

Pursue 8 to 12 Vermont and New England press mentions per quarter (Mountain Times, Seven Days VT, VTDigger, Rutland Herald) with the agency CEO as a quoted expert on Vermont small-

Medium
Effort: Not specifiedStatus: Proposed
4

Convert client testimonials into press release-style case studies on a `/case-studies/` slug to capture branded client searches without cannibalizing the client domain

Medium
Effort: Not specifiedStatus: Proposed
5

Data tool: DataForSEO API. Endpoints called and result paths are stored under `_raw/`:

Medium
Effort: Not specifiedStatus: Proposed
6

`dfs_rank_overview.json` (cost $0.0101)

Medium
Effort: Not specifiedStatus: Proposed
7

`dfs_backlinks_summary.json` (cost $0.0200)

Medium
Effort: Not specifiedStatus: Proposed
8

`dfs_ranked_keywords.json` (top 100 by rank, US/English)

High
Effort: Not specifiedStatus: Proposed
9

`dfs_onpage.json` (instant_pages with JS rendering)

Medium
Effort: Not specifiedStatus: Proposed
10

`dfs_anchors.json` (top 15 by backlinks)

High
Effort: Not specifiedStatus: Proposed
11

`dfs_refdomains.json` (top 15 by backlinks)

High
Effort: Not specifiedStatus: Proposed
12

Locale: location_code 2840 (United States), language_code "en". Other locales not pulled

Medium
Effort: Not specifiedStatus: Proposed
13

Data is a snapshot. Any subsequent algorithmic change or fresh re-crawl will move the absolute numbers; the relative findings (anchor concentration, empty top-3, on-page strengths)

High
Effort: Not specifiedStatus: Proposed
14

"UNVERIFIED" fields are unavailable from DataForSEO (typically because the referring domain has no DFS rank yet)

Medium
Effort: Not specifiedStatus: Proposed